Umami vs Plausible vs PostHog vs Matomo

Self-hosted web analytics in place of Google Analytics. Umami and Plausible are minimalist and cookie-free; Matomo is the most complete; PostHog focuses on product analytics (sessions, flags, A/B).

Tool ★ GitHub License Platform
Umami 37,279 MIT Nodejs, Docker
Plausible Analytics 27,310 AGPL-3.0 Elixir
PostHog 35,138 MIT Python
Matomo 21,624 GPL-3.0 PHP

Popularity (★ on GitHub)

Umami
37,279
Plausible Analytics
27,310
PostHog
35,138
Matomo
21,624

Umami is a minimalist, fast, cookie-free web analytics tool that respects visitor privacy. Self-hosted, it replaces Google Analytics with a clean dashboard and data that's 100% yours.

Plausible is a lightweight (script < 1 KB) privacy-focused analytics tool, with no cookies or personal data. It's the self-hosted alternative to Google Analytics for those who want simple, GDPR-compliant metrics.

PostHog brings product analytics, session recording, feature flags and A/B testing into a single platform. Self-hosted, it gives product teams a complete alternative to Mixpanel and Amplitude with the data on their own infrastructure.

Matomo is the most mature open source web analytics platform, with full reporting and without handing data to Google. Self-hosted, you own 100% of your site's visit data.

Frequently asked questions

Which is the best self-hosted alternative among Umami, Plausible Analytics, PostHog, Matomo?

It depends on your case. Umami is the most popular (37,279 stars). Compare license, platform and features in the table above.

Are Umami, Plausible Analytics, PostHog, Matomo free?

Yes, they're all open source and self-hosted — you run them on your own server with no monthly fee.